Dana Settle

Co-Founder & Managing Partner

Los Angeles, CA

Dana Settle is a Co-Founder and Managing Partner at Greycroft. As a member of Greycroft’s management committee, she is responsible for the firm’s operations, investment strategy, and vision. Dana has been involved in all phases of Greycroft’s growth.

Dana works on many of the firm’s investments including Acorns, AMI Labs, Anine Bing, Atoms, Avaline, Ayar Labs, Citizen, Goop, Hamsa, Happiest Baby, Hark, Lead Bank, Merit Beauty, OpenEvidence, Relativity Space, Seed Health, Stability AI, and Thrive Market. Her notable exits include Embrace (acquired by Palo Alto Networks), MNTN (IPO), Bumble (IPO), The RealReal (IPO), WideOrbit (Management led buyout), Trunk Club (acquired by Nordstrom), and Maker Studios (acquired by Disney).

Dana is a Board Director to IMAX Corporation and she is a founding member of the non-profit Baby2Baby and the female mentorship collective, All Raise.

Prior to Greycroft, Dana spent several years as a venture capitalist and advisor to startups in the Bay Area, including six years at Mayfield, and investment banking at Lehman Brothers.

Dana holds a BA in Finance and International Studies from the University of Washington and an MBA from Harvard Business School.

Acorns
AMI Labs
Anine Bing
Atoms
Avaline
Ayar Labs
Citizen
Goop
Hamsa
Hark
Happiest Baby
Instil
Lead Bank
Merit Beauty
OpenEvidence
Rembrand
Seed Health
Stability AI
Thrive Market
Bird
NYSE: BRDS
Bumble
NASDAQ: BMBL
Clique
Acquired by Future
Comparably
Acquired by ZoomInfo
Embrace
Acquired by Palo Alto Networks
Farfetch

Maker Studios

Acquired by The Walt Disney Company
MNTN
NYSE: MNTN

Sometrics

Acquired by American Express
TheRealReal
NADSAQ: REAL
Trunk Club
Acquired by Nordstrom
Voicea
Acquired by Cisco
WideOrbit
Management led buyout
Wonderbly
Acquired by Graphite Capital